What is Social Media Marketing?

Have you thought that we can do marketing through Facebook, Instagram, YouTube, and many more social media? Have you ever thought that if you have a product, you can sell it through social media?

Have you ever thought that if you have any company brand or anything that you want to reach a lot of people, then you can do their branding through Social Media? Moreover, if you want to get the email and mobile number of a user by filling out the form, then you can collect that too.

Yes, all this is possible

Social media marketing is a marketing method in which we reach and market our customers through social media websites.

The process of marketing through Social Media Marketing Platforms (such as Facebook, Instagram, YouTube, etc.) is called social media marketing.

And let me tell you that in today’s time social media marketing has left traditional marketing far behind.

Types of Social Media Marketing

We can do Social Media marketing in 2 ways.

Organic Social Media Marketing

Organic means that we do marketing through social media without spending a single penny for free, it is called Organic Social Media Marketing.

Like if you have created a page of your own on Facebook and you have increased the followers of your page, who likes and comment on your posts? And then you sell or promote your product through your social media page without spending a single rupee, then that is organic social media marketing.

Inorganic Social Media Marketing

Inorganic social media marketing means marketing through social media by investing money. When you use Facebook or Instagram, you must have seen that an advertisement comes. You get to see buttons like (Shop Now, Book Now, Sign Up, Install Now) and sponsored written in the corner above the post.

So all the posts you see like this are run by investing money or when you watch YouTube, there must be an advertisement in between which you skip.

Social Media marketing Platforms

YouTube

In today’s time, the biggest platform of Social Media Marketing is YouTube. If you provide any service or you sell something or you want to do branding of your brand, that too through video, then there can be no better platform than YouTube. In today’s time, there is a lot of audience on YouTube that you can tell about your product or service.

Facebook

Facebook is such a Social Media Marketing App that there are more than 2 million people and you will also be one of them, think if marketing is done on Facebook then you can easily reach your customers. You can easily do both organic and inorganic marketing on Facebook. On Facebook and Instagram, it is also easy to run inorganic means by investing money.

Instagram

Instagram is also a Social Media platform on which you can do marketing easily and it is the trending social media platform of today. With this, you can easily organically do marketing by creating your page, and also in an inorganic way. In today’s time, you can learn many social media marketing tips online, so you can do marketing well by creating a Social Media Marketing Strategy.

LinkedIn is also a social media platform on which you can do marketing, in fact, most of professionals are on LinkedIn, and so if the target audience of your business is professionals, then LinkedIn is bound to be the best platform for you

Snapchat

Snapchat is a social media platform where you can share most videos etc. and can also do marketing through those videos.